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Posts Tagged ‘Beverage’

The Price of Buying a Beverage Cooler

Friday, July 30th, 2010

There’s this idea that purchasing a wine or beer cooler is an expensive undertaking and so many decide not to participate instead attempting to find room within a refrigerator that is already packed to the rafters. As a result they are missing out on the convenience of keeping cold beverages in their own place – convenient, affordable, and it just makes great sense all the way around.


It’s always nice to have a couple of bottles of wine cooling. You never know when you might need them and when a person is attempting to make room in a regular fridge, we tend to give up and not bother because of the lack of space.

There are wine coolers that are designed with a built in wine rack. If this is the beverage, you cool the most this may be the best type of cooler for you. However, if you prefer to keep a variety of beverages cold, alcoholic and non-alcoholic, then you should probably consider a more) flexible cooler such as a basic beverage cooler.

The price of a beverage cooler range from a couple of hundred dollars to tens of thousands (yes that’s what I said) for a full wine size wine cooler/storage. Of course that’s not, what most of us are looking for. For the majority of us purchasing a beverage cooler in the hundreds of dollar mark will be just fine.

Wine coolers that vent to the front cost less than those that those with double zones, and some freestanding wine coolers cost less than those that are built in. Larger coolers cost more than smaller coolers and you’ll find a difference in price between finishes. For example, stainless steel always costs more than enamel or the traditional finish. Some wine coolers are built to be versatile so that you can mix wine and other beverages, while others are designed to hold nothing other than wine.

Other beverage coolers have a slot for one bottle of wine and then the rest of the cooler can be used as you like to mix a variety of beverages. Online allows you to quickly see what coolers are available on the market and to price compare. You can save by shopping online in the highly competitive market and you can find the perfect match for your home and your needs.

Cold beverages aren’t just a treat, they are a necessity. Whether you are entertaining or it’s just you, it’s nice to be able to grab a cold beverage when the urge arises. It doesn’t matter what the beverage is. It could be a nice cold, now a great time to find out what the market has to offer?

Restaurant Promotion Guide

Thursday, June 3rd, 2010

The restaurant business is cut throat. Restaurants have a high failure rate. Often times their closures are not even noticed by members of the community, because many people did not even know they were open for business in the first place. Restauranteurs must be active with their promotions especially within the first year after opening. There are several ways to accomplish this goal.

1. Create a custom printed door hanger that can be distributed to the households and businesses nearby. Door hangers are great for getting attention because they are placed on the entrance most people use to enter the home or building. The door hanger can include highlighted items of the menu, a map to help find the location, and even a coupon to give people a reason to try the restaurant. Door hangers are a cost effective way to distribute information. There are companies that offer door hanger delivery services, or an employee can take a couple afternoons to walk the area and distribute the door hangers.

2. Have a menu created for customers to read at home. Most restaurants have a menu for diners to view while seated in the restaurant, but the diners can’t take the leather or vinyl bound menu home. Restaurants should always have a professionally printed menu for their customers to take home with them. Many people like to review menus in the convenience of their own location before deciding upon where their next meal will be. It’s also very beneficial if a restaurant wants to include take-out and delivery services in their offerings. A menu should always be included with any take out or delivery meal. This raises the possibility of that customer returning again.

3. Postcards are a terrific way to announce a restaurant grand opening or remind residents and businesses in the area that the restaurant is nearby. A few ideas for a postcard messages include a coupon, a message about a special event, the announcement of a new chef, and a remodeled businesses. Mailing lists can be obtained by zip code and can the postcards can be mailed directly to the best potential customers.

It is important for a restaurant to continually strive to provide an atmosphere conducive to bringing in both repeat customers and adding a new customer base. Having a few promotional pieces in place, such as a door hanger, menus for customers to take home or back to the office, and postcards can have a positive effect on the bottom line.